Building on the success of its fan‑favorite Cravings Value Menu, Taco Bell today announced the nationwide launch of its new Luxe Value Menu at participating locations beginning January 22, with exclusive early access for Taco Bell Rewards Members starting January 16, 2026, via the app, including for drive‑thru and kiosk orders.
First tested at select locations in Indiana back in July 2025 and featuring ten menu items priced at $3 or less, including five new innovations and five popular favorites from the Cravings Value Menu, here’s a closer look at Taco Bell’s new Luxe Value Menu:
- Mini Taco Salad ($2.49): First previewed at Live Más Live 2025, this compact twist on a classic brings together seasoned beef, Chipotle Sauce, cheddar cheese, lettuce, tomatoes, and refried beans served in a crisp tortilla bowl.
- Beefy Potato Loaded Griller ($2.49): A warm, grilled wrap filled with seasoned beef, crispy potato bites, nacho cheese sauce, Chipotle Sauce, and reduced‑fat sour cream, made for easy eating.
- Chips & Nacho Supreme Dip ($2.49): A layered dip of seasoned beef, refried beans, nacho cheese sauce, reduced‑fat sour cream, pico de gallo, and a three‑cheese blend, paired with tortilla chips.
- Avocado Ranch Chicken Stacker ($2.99): Grilled all‑white‑meat chicken with Avocado Ranch Sauce, a three‑cheese blend, lettuce, and tomatoes, folded and grilled for a portable option.
- Salted Caramel Churros ($1.99): Fried churros with a crisp exterior and soft center, finished with a salted caramel sugar coating and available for a limited time.
Returning Value Options:
- Cheesy Roll Up ($1.19)
- Spicy Potato Soft Taco ($1.29)
- Cheesy Bean and Rice Burrito ($1.49)
- 3 Cheese Chicken Flatbread Melt ($2.29)
- Cheesy Double Beef Burrito ($2.79)
Additionally, Taco Bell’s Tuesday Drops will give 30,000 Rewards Members the chance to purchase a new Luxe Value Menu favorite for $1 on January 27, available exclusively through the Taco Bell app at 2 p.m. PT on a first‑come, first‑served basis.
The Luxe Value Menu will be available at participating Taco Bell locations nationwide starting Thursday, January 22, 2026. Prices may vary.
