Pepsi introduces the new Starry lemon-lime soda at retailers across the US as a replacement for the soda brand’s long-running (and now discontinued) Sierra Mist.
Described as great-tasting and easy-to-drink, the new Starry soda is a caffeine free and optimally sweet beverage that delivers the crisp, refreshing bite fans have been longing for in the lemon lime flavored soda category.
Starry is using the tag line “STARRY Hits Different,” bringing a new lemon lime flavor to the mix for consumers of all ages who are simultaneously optimistic about the future and bring a sense of irreverence to their everyday.
Starry comes in a variety of sizes and is available in Regular and Zero Sugar versions at US retailers and foodservice outlets nationwide.
Additionally, in the coming months, the new Starry brand will be making a series of announcements about its upcoming marketing plans, which include a national TV commercial, digital and social content, large-scale sports, culture, entertainment partnerships, and more.
Are you excited about trying Pepsi’s Starry soda? Let us know what you think down in the comments below!
