The Counter Introduces New Serrano Burger


The Counter Custom Burgers is dialing up the heat this winter the introduction of the new Serrano Burger.

In addition to the spicy burger, The Counter is also debuting two new beverages – Ruffino Pinot Grigio – and Modelo Especial – to help cool things down a bit.

Fans can now enjoy the following fiery and cool combinations:

  • Serrano Burger: All-natural Angus beef patty layered with red onion and topped with cheddar cheese, smoked Gouda cheese, bacon, serrano pepper and onion mix, all served on a brioche bun and garnished with a deep-fried serrano pepper with a side of serrano chili aioli.
  • Ruffino Pinot Grigio: Medium-bodied, lively, and elegant with finishing notes of lemon peel.
  • Modelo Especial: Features an orange blossom honey aroma with a hint of herb, and delivers a refreshing, well-balanced taste and light hop character with a crisp, clean finish.

All three items can be found at participating locations nationwide for a limited time through May 1, 2022.


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