Panera Partners With Yellowbird Hot Sauce To Test New Ludicrous Mode


Panera is taking their heat game to a whole new level this summer by partnering with Yellowbird Hot Sauce to test the brand’s new Ludicrous Mode in the Miami, FL area.

Starting July 25, 2022, select Panera restaurants in Miami will begin testing Ludicrous Mode, allowing fans to spice things up by adding Yellowbird Habanero Hot Sauce to any entrée on the menu.

Fans who choose Ludicrous Mode will get a free Yellowbird Hot Sauce on the side or directly on their meal when they order in cafes or via digital ordering on the brand’s app or online in select cafes in the Miami area for a limited time.

This test represents the first time Yellowbird, the top selling Hot Sauce on and number one best-selling hot sauce at Whole Foods, will enter the fast casual dining industry.

The list of locations where Ludicrous Mode is currently being tested will be provided upon request.


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